
Shahzad Paracha
“How to Choose the Right UX Metrics for Your Product”
About the Speaker
Shahzad Paracha is a results-driven professional focused on transformational growth at the intersection of innovation, operational excellence, and meaningful impact. With a strong background in software project management and product management, he has consistently led teams, optimized processes, and delivered strategic initiatives that align business outcomes with human-centric values.
He combines strategic vision with hands-on execution, champions ethical leadership and continuous learning, and brings a collaborative mindset that helps cross-functional teams solve complex challenges across disciplines and geographies. His industry exposure spans eCommerce, healthcare and life sciences, telecommunications, logistics, digital media, B2B and B2C, financial institutions, food and agriculture, government, legal, and offshore IT service delivery.
He has also contributed to professional teaching at undergraduate and postgraduate levels in Agile Software Project Management, Software Risk Management, Advanced Topics in Software Quality Assurance, Business Process Engineering, and Theory of Automata. At Jinnah League '23, he shared practical guidance on selecting meaningful UX metrics that connect product decisions to measurable impact.
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